體驗(yàn)店均采取體驗(yàn)營(yíng)銷模式,。
體驗(yàn)營(yíng)銷的概念：
1,。體驗(yàn)產(chǎn)品；消費(fèi)者在專門的有形體驗(yàn)店中免費(fèi)體驗(yàn)產(chǎn)品,，通過感覺體驗(yàn)來感知產(chǎn)品的真實(shí)性和價(jià)值,，從而對(duì)產(chǎn)品的品質(zhì)和價(jià)值建立起因親身體驗(yàn)產(chǎn)生的信賴,。
2。服務(wù)顧客,；消費(fèi)者在體驗(yàn)產(chǎn)品的過程中享受企業(yè)專業(yè)化,、標(biāo)準(zhǔn)化和人性化的服務(wù)，這種服務(wù)貫穿于整個(gè)營(yíng)銷流程,。消費(fèi)者通過情感,、思考和行動(dòng)來感知產(chǎn)品的無形價(jià)值和企業(yè)使命，建立起對(duì)企業(yè)的誠(chéng)信和品牌的信賴,。
3,。創(chuàng)造需求；消費(fèi)者在體驗(yàn)產(chǎn)品和接受服務(wù)的過程中,，企業(yè)發(fā)現(xiàn)他們對(duì)產(chǎn)品的潛在需求,，最后使其由潛在需求變?yōu)轱@性需求,。實(shí)際上，這是一個(gè)創(chuàng)造新市場(chǎng)的過程,。
4,。提升權(quán)益；消費(fèi)者參與和分享體驗(yàn)營(yíng)銷真正獲得利益,，它不僅包括價(jià)廉物美的產(chǎn)品,，還包括參與營(yíng)銷推廣的事業(yè)機(jī)會(huì)，享受全程服務(wù),，實(shí)現(xiàn)消費(fèi)投資的理想,，甚至包括獲得全面的學(xué)習(xí)和提升、永久享受產(chǎn)品的優(yōu)惠等等,。”

求顧客體驗(yàn)營(yíng)銷的國(guó)內(nèi)經(jīng)典案例

Apple和各家電子產(chǎn)品點(diǎn)開的體驗(yàn)店就是最好的顧客體驗(yàn)營(yíng)銷,。
星巴克店里一邊賣咖啡,，一邊賣那些帶裝咖啡，被子和一系列的咖啡相關(guān)產(chǎn)品,，也屬于體驗(yàn)營(yíng)銷,。

玩具反斗城，里面都會(huì)有玩具放在外面給孩子玩,，同時(shí)相應(yīng)類別的玩具就在旁邊賣,，也算體驗(yàn)營(yíng)銷。

急,！麻煩哪位高手幫我翻譯一段中文,，關(guān)于體驗(yàn)營(yíng)銷的（不要在線翻譯啊）

希望能幫到你：
　　Experiential Marketing Strategy and Its Application

　　Economic development of mankind through the products and services in economic times after the Economic Times, came to the whole customer experience around the experience economy. Experience economy and experience to face the arrival of the consumer, experiential marketing came into being, which makes marketing enterprises face huge challenges but also opportunities to get to a certain extent. Marketing experience to the core competitiveness of enterprises will become the mainstream of marketing mode.

　　This article from the core idea of experiential marketing, experiential marketing and traditional marketing and experience the difference between marketing and other aspects of the key strategies were discussed and explored. And through the experience of Starbucks and IKEA in the successful application of marketing research, to explore their experiences and strategies for the development of marketing strategy implementation experiences and lessons for other companies to provide the experience of the implementation of experiential marketing reference and recommendations.